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Run of Show (ROS)

5/23/2019

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​The Run of Show document provides the event manager with a blueprint of information for each event. The more information the field team is provided, the better they can prepare themselves for a smooth set up and a successful activation. Here is a general guideline of what a typical ROS needs to include:

General Event Overview
  • A brief description of the event
  • Dates and times the event is open to the public
  • Event location
  • Venue layout (floorplan map)
  • General parking information​

Vendor Information
  • Names and contact information of key onsite contacts for the venue such as the event coordinator, sponsorship manager, or the union lead
  • Any media dates not listed under the public hours
  • Location and hours of operation of event office to pick up credentials
  • Load-in/Load-out direction
  • Designated parking for commercial vehicles (marshaling yard) and any specific staff parking
  • Any prohibitions –Specific premiums that cannot be distributed, music decibel level, generator use, etc.
  • How early before the event starts can vendors enter the venue, and how late can they stay after the event shut downs each day
  • Storage and shipping/receiving information for the venue

Footprint ROS
  • Exact location of footprint within the venue with any specific load-in instructions
  • Names and contact information of all staff working the activation, including any expected client attendees
  • Work hours for all event staff (managers, brand ambassadors, labor personnel, emcee)
  • Staff uniform requirements for the event
  • Any activities distinctive to the event like a stage presentation, celebrity appearances, or special prizes giveaway
 
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    Ugin Rapoport is a highly-motivated and passionate Experiential Marketing tour manager. He has worked with a number of Fortune 500 companies in showcasing their brand messages and creating a unique brand experience for attendees at various high-profile live events. Ugin has experience managing activations at concerts, outdoor festivals, sporting events, trade shows, conventions, and street team promotions. 

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