Each program will be different as far as what will entail the most optimal footprint for that activation. The checklist below is a standard guideline that should be applicable for virtually every event.
- Is the footprint as clean as possible (no trash, dust swept, electronics wiped down, floor mopped, carpet vaccumed)?
- Is there adequate lighting within the footprint during all hours of the activation?
- Are all tents and other assets weighed/strapped down with the necessary equipment?
- Are all power cables taped down with gaffer tape or covered with Yellow Jackets to prevent tripping hazards?
- Is the music suitable for the event and playing at an appropriate volume level?
- Are all the branding elements and informational signage (A-frames, retractable banners, feather flags, yard signs, etc.) properly positioned within and around the footprint?
- Is the back of the house organized?
- Have all the staging, stairs, and railings been leveled?
- Is the footprint set-up so that there is sufficient space between the different stations to accommodate the foot traffic?
- Are the event staff smiling, dressed in proper uniform, and appear ready to welcome consumers?